For my pocket folder layout, I have the "folder" sections as triangle (the white areas on the bottom image) I chose to use the image from my brochure as the background image of where the pockets will be in my folder. There will be different paper samples in the pockets as well.
The cut out on the left pocket is for the business card for my company, which I will be posting following this post.
I'm not really sure what to put; if anything? On the inside of the folder, I don't want people to think this is a brochure as by loading it up with information. Any ideas anyone? I know i'm cutting it close here with only a few days but I'll take whatever advice anyone wants to throw at me.
Hey Elena,
ReplyDeleteI’m not sure I totally understand your folder…Is the white the area that will fold upwards so the end result will be a triangle, or will there be triangles on top of the white area that will hold your content?
Where will your paper samples be? Inside the brochure, or separately inside the folder?
I think it’s fine not to have much text on your folder itself, although contact information is important (which you have, so good!).
Since your brochure’s only image is the mountain one, I suggest you choose a different one for the folder so there’s more variety of printing samples on different kinds of paper. Perhaps another beautiful photo of the mountains, or an image that also represents your brand.
I also suggest adding another image on the backside of your folder. There seems to be a lot of while space and that’s a nice opportunity to again showcase the beautiful, crisp colors that can be printed on your paper!
Elena – so glad to see the pocket folder, and I understand the construction just fine. I terms of the photo – I have no problem with seeing the same photo here as was in the brochure… but I wonder if you want to introduce some other mountain photos that could be printed on your paper samples. Send me the Thinkstock #s, and I will download for you. Tania has a good point – more mountain photos (or photos of nature) would be good. Remember how Monadnock used amazing photography to show off its paper samples. Make sure to give us the paper specs on those paper samples.
ReplyDeleteDesign – I question the repeated corner lines… why do you need them? I think I see a grey border along all the edges that bleeds off the edge? Yes? Instead of having so many different lines along the edges… decide which you need – because I don’t think you need both. If you choose the grey border (which I see on your brochure also) then I recommend you increase it – so it appears more intentional. If you choose the repeated lines instead – then you may need to use them on the brochure too – and pull them away from the edge and into the design more.
Elena!
ReplyDeleteI like the way you're thinking. I also like the way Tania and Coni are too. I'm just throwing out this idea here...what if you did include some more photos of the mountains but incorporate your vector of the mountains in them also? Maybe place the vector mountain on top of the one in the picture and tuck the right side of the vector behind the mountain in the photo? I feel like that could give the design some personality while providing some meaning, for instance that your company roots the home it's located in. I really enjoy the simplicity of the vector and thing you have a lot of opportunity to play around to create something cool!