Bains_Thermography

Marketing Campaign for Raised Printing

Raised Printing is a modern company specializing in thermography design. Raised is a company that will specialize in working with small clients as well as large firms to achieve the exact design that the client is looking for. Since there are so many design and printing companies all around and some have been established for many many years and people are very loyal to using the same company, the goal of Raised is to establishing new connection and offer the next level of design as well as showing the client that they have a full developed interest in creating the exact look that the client needs and wants and will not stop until a design is perfect. Working with more luxurious high end customers will allow us to stylize our packages to cater to our clients. Raised specialized in thermographic printing, which allows designers to work with their clients to create the elegant touches that can be brought to life with our printing techniques.

I wanted the logo to symbolized something that had to do with the process hence having a raised up effect and looking three – dimensional. The color schemes used are rich royal blues because that is a color that symbolizes “rich, wealthy, and strong” which are also all attributes that Raised Printing carries. I wanted it to be simple and clean cut since our clientele is more high end, there wasn’t the need to use imagery and excess of anything to have “frills” I wanted to keep the logo simple and use the “RP” embossed style design as my secondary element.

Nazar - Final Collateral for "OFFPRESS"

OFFPRESS SERVICE BUREAU

Dan Nazar

The goal of this process was to brand the offpress proofing portion of the printing process. The service bureau is a creation to facilitate this branding effort. As proofing would not normally be enough of a service to warrant opening a business surrounding it, the bureau provides additional services the help communication between designers and printers who live in their own worlds and can have messy interactions. OffPress hopes to smooth the processes during pre-press. As described in the brochure, these services include: proofing, paper sourcing, spot color management, file preparation, and more. The collateral created for this brand is colorful an vibrant and generally utilized the 4 process colors, Cyan, Magenta, Yellow and Black to brand the company. The company's logo itself is derived from the registration marks used by printers to line up prints. The company is driven by a "made for designers" ideology. Everything is well designed and thought out.

Punch Prints Final Collateral

PUNCH PRINTS FINAL COLLATERAL BY CHELSEY ROY

FRONT | BUSINESS CARD

BUSINESS CARD | BACK [ 3 x 2.5 in ]

BROCHURE | GATE FOLD | OUTSIDE

BROCHURE | INSIDE [ 11.5 X 6 ]

COUPON | FRONT

COUPON | BACK [ 4 X 3 ]

TRI-FOLD FOLDER WITH DIE-CUT | OUTSIDE

TRI-FOLD FOLDER | INSIDE [ 11 X 17 ]

MISSION STATEMENT | FRONT

MISSION STATEMENT | BACK | [ 3 X 7.5 ]

 STATIONERY | WATERMARK | BACK

STATIONERY | FRONT [ 6 X 8 ]

Final Upload Arrowhead

Final Business Card Design.

Final Gatefold Brochure Design.

Final Pocket Folder Design.

Arrowhead Design Brief

Raincity Letterpress Final

Raincity Letterpress: Handmade Products Printed on Century–old Machinery

By choosing letterpress printing, you are choosing an art form.

Target Audience: Young designers, aged 24–36

Campaign Approach: Straight from the 1440, Letterpress has finally made a comeback! 

If you’re a letterpress fan (and who isn’t?), this is the printing house for you! Located in Beautiful British Columbia, Raincity Letterpress is a design studio–print shop and gallery that specializes in custom work and original editions—countrywide. We offer in–house design services and bespoke typeface for truly unique results. Our gallery features current collaborations with local artists and original works that stretch the limits of the medium.

Raincity Letterpress is dedicated to creating the highest quality letterpress materials, including unique and distinctive wedding invitations, bringing the best of 19th and 21st century technologies together. A full–service letterpress printing shop, Raincity Letterpress is also happy to collaborate with graphic designers to print for their clients, please contact us for inquiries and details.

Design Approach: A series of cards to display around designer's work area—both as inspiration and as a reminder of their friendly neighbourhood letterpress printer. Each card features a quote by a famous designer created regarding their style, and the back of the posters have information about the company/printing process.The designs are strictly two–colour since the more colour, the more difficult, time consuming, and costly the prints are as letterpress. Each card uses the Raincity Letterpress blue along with another colour that compliments the designer.